“PSB UnIC” Omni Channel Digital Banking Solution – Punjab and Sind Bank
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Digitized Banking System
Problem
- Need for 24/7 services to cater banking needs & problems related to banking industry
- Lack of focus on end to end online product availability.
- Meeting customer expectations with continuous change and upgrade in banking technologies was a task.
- Need for useful and affordable financial products and services that meet their needs and cater Financial inclusion objectives
- Presence of three separate channels namely mobile Banking,Internet banking & UPI with different credentials.
Solution
- Simplified the login process and provided the same credentials to login through web and mobile applications.
- Offered end to end online product like online account opening, term deposit opening , EMI payments, fund transfer etc
- Upgraded UI/UX interface which facilitates customer seamless journey and timely update to cater Banking needs
- Offers end to end enrollment of government schemes and allow access of banking to each and every person
- Provision of theme depending on the festive season and regulatory requirements.
Outcomes
- Fastest Growing PSU Bank in Mid Size segment with latest technological advancement
- Enabled Punjab & Sind Bank users to register themselves and start their digital banking experience at their ease.
- Non-PSB users can also use this app as standalone UPI customers.
- New customers can use this option to open an Aadhaar OTP based account with the bank.
- Users can set a VPA- virtual payment address and get a virtual card instantly.
SKOCH Award Nominee
Category: Services – Other
Sub-Category: secServices – Other
Project: “PSB UnIC” Omni Channel Digital Banking Solution
Start Date: 2021-10-09
Organisation: Punjab and Sind Bank
Respondent: Mr Upendra Ray, Chief Manger Digital Banking
https://psbomnigateway.onlinepsb.co.in/PSB/#/nliLanding
Level: Club Plus
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For more information, please contact:
Mr Upendra Ray, Chief Manger Digital Banking at ray.upendra@psb.co.in
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The best way to show your appreciation for this project is to click some advertisements and keep a count of how many you clicked. You will be asked for the number of advertisements that you clicked before you can vote. The money generated through this supports our social action.